lydia park
A product designer who bridges systems thinkingstructure, patterns, scale and visual crafttype, color, motion, grounding interface decisions in how real people think and feelresearch + psychology, to make complex products clear and humansimple, honest, usable.
click me!01Product Design
SPARC Sports
ShippedSystemsWebsite
Led brand and UI redesign for SPARC — boosting athlete engagement by 60%
02AI Product
Microsoft Copilot
ShippedAI
Redesigned Copilot interactions — enabling 10× faster AI access
03Product Concept
Blumiin
Hackathon WinnerConcept
Designed an honest herbal-remedy app — winner of the Skandalaris intern pitch
04Mobile Concept
Le Petite Route
ConceptMobile
Created a story-driven travel experience inspired by The Little Prince
05Brand Identity
AMC Rebrand
ShippedBrand
Designed a new brand identity system for AMC